Jelly announces new partnership with NE Group, bringing its complete game line-up to operators across key African markets.
Jelly Entertainment has announced a new partnership with NE Group, the platform provider powering several major operators across Africa. The integration will bring Jelly’s full suite of games directly to NE Group’s operator partners, expanding Jelly’s footprint in some of the continent’s fastest-growing markets.
Through this collaboration, NE Group’s operators can seamlessly roll out Jelly’s crash games, slots, and instant-win titles across their platforms. Built mobile-first, portrait-only, and optimised for low-bandwidth environments, Jelly’s games deliver fast, intuitive gameplay that fits perfectly with the devices and connectivity realities of African markets.
NE Group’s technology underpins a range of established African operators, and the addition of Jelly’s content strengthens the entertainment offering available to players across multiple countries.
David Newstead, Chief Business Development Officer at Jelly, said:
“NE Group is a fantastic technology partner, and integrating with them unlocks huge opportunities for Jelly. Their reach, speed, and operator network make this a natural fit for our next phase of expansion. We’re thrilled to bring our content to even more players through NE Group’s platform.”
Imran Bukhari, Chief Executive Officer at NE Group added:
“Jelly brings a fresh creative approach and high-quality content that stands out. We’re delighted to welcome them to our platform and look forward to giving our operator partners instant access to their growing game catalogue.”
This partnership marks another important milestone in Jelly’s international growth, with further market entries and platform integrations set to follow.